Brand & Asset Management

Brand, housestyle and communications assets are among the most valuable assets of a business and organizations heavily invest in their brand assets. Today, smart organizations also realize that organizing, controlling and securing brand assets is increasingly important.

Do you recognize one of the following situations?

• You spend much time handling, coordinating and delivering requests for images and other digital communication files.
• Your imagery is split over several CDs, DvDs, hard drives and network locations.
• Your communication files and images are unstructured and not categorized making it difficult to quickly find relevant files.
• Image users often have little knowledge of size and quality options, resulting in inconsistent logo use and excessive documents and presentations file sizes.
• It is often difficult to determine whether images are approved for external publication, resulting in costly legal issues and consistency problems.
• You do not know who is using your images and communication materials or how often they are being used.

The Brand & Asset Management solutions of Comrads enable you to structure, store, search, manage, share, distribute, communicate and archive your marketing assets and content in one central location.

You can work on your marketing and communications activities and initiatives around one central database of approved and controlled digital assets (logos, photos, video, text, audio, animation and all other digital communication files) with various internal and external parties such as your marketing department, (international) offices, photographers, agencies and studios.

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